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Sarah Li

I’m a Product Designer based in San Francisco. Currently I lead design systems at Twilio.

Work

A collage of components, colors, and text styles in the style of the Paste design system

Paste, Twilio's design system(link takes you to an external page)

Launched Twilio’s design system, led its 5-year evolution, and made some friends along the way.
All caps text that says Redesigning Handoff With Dev Mode and Jira
Speaking

“Redesigning handoff with Figma’s Dev Mode and Jira”(link takes you to an external page)

Spoke to Figma users around the world about designer and developer collaboration.
Screenshots of Capsule's authentication and access screens

Design consultant & investor

I advise on client relationships, product design, and hiring for early-stage startups including Hue(link takes you to an external page), a user-generated content platform for beauty retailers, and Capsule(link takes you to an external page), a developer tool for crypto wallets.
Split screenshots of the Arrow Card dashboard for mobile

Arrow Card dashboard

At LendUp (now Mission Lane(link takes you to an external page)), I was on the launch team for the Arrow credit card app for iOS and Android. I designed account dashboards and payment experiences for 95,000 monthly active customers and decreased our support team’s call volume by 40%.
This website is a love letter to Paste and the beautiful humans I’ve had the joy and agony of building it with during some of the weirdest, toughest times on this earth.
GitHub · LinkedIn · sarahgetsemails@gmail.com
@serifluous everywhere else